Performance Marketing

1 day ago

Delhi, India Talent Rep Full time

Responsibilities:
Develop and implement a robust performance marketing strategy, focusing on Google Ads, to meet key objectives.

Execute and manage performance marketing campaigns on various platforms, including Google AdWords etc.

Plan, execute, and optimize campaigns for key traffic KPIs through paid media channels.

Conduct media planning for all campaigns, ensuring effective reach and engagement.

Measure and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement.

Identify trends and insights, adjusting spend and strategies to enhance campaign performance.

Collaborate closely with the digital marketing team to generate innovative growth strategies.

Create and optimize campaign content for customer acquisition, improved customer experience, and enhanced brand engagement.

**Requirements**:
1-2 years of experience in digital marketing, with a focus on performance marketing.

Proven track record in managing e-commerce campaigns on Google.

Hands-on experience with Google AdWords, demonstrating proficiency in campaign setup and optimization.

Solid understanding of digital marketing concepts and best practices.

Knowledge of Google Analytics and experience in setting up attribution for campaigns.

Excellent communication skills, both written and verbal.

Highly creative with the ability to identify target audiences and devise engaging and motivating digital campaigns.

**Job Types**: Full-time, Permanent

**Salary**: ₹300,000.00 - ₹400,000.00 per year

**Benefits**:

- Provident Fund
- Work from home

Schedule:

- Day shift

Application Question(s):

- Have you worked with D2C /consumer good clients ?
- Do you have your own laptop?

**Education**:

- Bachelor's (required)

**Experience**:

- Google Ads: 2 years (required)

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