Data Scientist/ Data Analytics

5 days ago

Chennai, India Riverforest Connections Full time

**Job Purpose**: Performing data-mining and statistical analysis, including predictive modeling, to develop database-marketing strategies that improve customer acquisition/ retention, enhance customer experience, and maximize customer lifetime contribution
- Minimum experience in years : 2 to 3yrs
- Prior experience in Predictive modeling including Machine Learning algorithms
- Expertise in SAS, SQL and Python programming
- Experience in handling unstructured data / big data technology will be an advantage

**Skills Required**:
Sas, Sql, Python, DataM odelling, Data Science, Macchine Learning

**Location**

Chennai, Tamil Nadu, India

**Roles & Responsibilities
- Provide end to end analytical support for the given business lines with an objective of increasing marketing efficiencies / customer value
- Build predictive models / behavioral segments / event triggers for x-sell / activation / retention / attrition control - models to meet minimum performance benchmark
- To be done for all product / business lines handled by the analyst.
- Work jointly with campaigns and business team to ensure that minimum 60% of analytical solutions developed in the FY are utilized for campaigns / on ground activities.
- Seek feedback from campaigns and business which can be plugged back to the analytical solution
- Monthly monitoring of performance of predictive scorecards / solutions and ensuring the performance is as per the internal benchmarks through regular enhancements of the solutions

**Education/Qualification**

Graduation

**Years Of Experience**

2 to 5 Years

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