SEO Executive

7 days ago

Preet Vihar Delhi Delhi, India BCCM Knowledge park Full time

**Key Responsibilities**:

- **Technical SEO**: Perform in-depth technical SEO audits, identify issues, and implement strategies to improve site speed, mobile usability, indexability, and crawlability.
- **On-Page SEO**: Optimize on-page elements (meta tags, headers, content, images, internal linking) to improve keyword rankings and overall site performance.
- **Off-Page SEO**: Manage off-page optimization efforts, including backlink building, guest posting, influencer outreach, and other strategies to increase domain authority.
- **SEO Strategy Development**: Develop, execute, and continuously refine SEO strategies to improve organic search visibility and traffic.
- **Link Building**: Plan, execute, and monitor link-building campaigns, including guest posting and acquiring high-quality backlinks to improve search rankings.
- **Web Analytics**: Monitor and analyze SEO performance using tools like **Google Analytics**, **Google Search Console**, and other SEO tools to track KPIs, analyze traffic trends, and optimize strategies accordingly.
- **Google Tag Manager (GTM)**: Implement, configure, and manage tracking tags through GTM to ensure accurate data collection for SEO performance and campaign tracking.
- **Content Optimization**: Work closely with the content team to ensure website content is SEO-friendly, relevant, and aligned with search trends and user intent.
- **Keyword Research**: Conduct comprehensive keyword research to identify high-value search terms and opportunities for organic growth.
- **SEO Reporting**: Generate detailed SEO reports, highlighting key metrics such as traffic, rankings, conversions, and other performance indicators.
- **Stay Current with SEO Trends**: Keep up to date with the latest SEO trends, algorithm updates, and industry best practices to ensure strategies are cutting-edge and effective.

**Required Skills and Qualifications**:

- **Proven experience** in SEO, including Technical SEO, On-Page SEO, and Off-Page SEO.
- **Strong knowledge of Web Analytics** (Google Analytics, Google Search Console, etc.).
- **Proficiency with Google Tag Manager (GTM)** for implementing and managing tags for tracking and analytics.
- **Hands-on experience with link building** strategies, including guest posting, influencer outreach, and acquiring quality backlinks.
- **Solid understanding of SEO tools** such as Ahrefs, SEMrush, Moz, Screaming Frog, etc.
- **Excellent understanding of search engine algorithms** and ranking factors.
- Strong communication skills, with the ability to present SEO strategies and results to internal stakeholders.
- Familiarity with **content management systems (CMS)** such as WordPress, Shopify, etc.
- **Analytical mindset** with the ability to interpret data and draw actionable insights.
- Ability to work independently and as part of a team in a fast-paced environment.

**Preferred Qualifications**:

- Experience in **local SEO** and optimizing websites for location-based searches.
- Knowledge of HTML, CSS, and basic JavaScript (for technical SEO tasks).
- Experience with **A/B testing**, **conversion rate optimization**, or **user experience optimization**.
- Familiarity with **programmatic SEO** and automation tools.

Pay: ₹20,000.00 - ₹35,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 2 years (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 2 years (preferred)

Work Location: In person

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