
Digital Marketing Intern
1 day ago
Key Responsibilities:
- Plan, execute, and optimize **Google Ads campaigns** (Search, Display, Video, Remarketing) to generate qualified leads.
- Manage **social media marketing** (Facebook, Instagram, LinkedIn, YouTube) including paid campaigns and organic growth strategies.
- Conduct keyword research, competitor analysis, and audience targeting for better campaign performance.
- Develop and implement **conversion tracking, A/B testing, and performance analysis** to maximize ROI.
- Create engaging content ideas for ads, posts, and reels in collaboration with the creative team.
- Monitor daily campaign performance, analyze data, and prepare **weekly/monthly reports**.
- Work closely with sales & academic teams to align marketing strategies with business objectives.
- Stay updated with the latest digital marketing trends, tools, and Google algorithm changes.
**Requirements**:
- Proven work experience (2-5 years) in **Google Ads and Social Media Marketing**.
- Strong understanding of **PPC, SEO basics, remarketing, and funnel optimization**.
- Hands-on experience with tools like **Google Analytics, Google Tag Manager, Meta Business Suite, and LinkedIn Ads Manager**.
- Ability to design campaign strategies to achieve lead generation targets.
- Excellent analytical skills, attention to detail, and creative thinking.
- Strong communication skills and ability to work in a fast-paced environment.
- Certification in **Google Ads / Meta Ads** will be an added advantage.
**Job Types**: Full-time, Permanent
Pay: ₹8,086.00 - ₹30,977.95 per month
**Benefits**:
- Cell phone reimbursement
Work Location: In person
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