Content Writer and Editor

1 week ago

Kolkata West Bengal, India KPC Techno Vision Private Limited Full time

Job Title**:Web Social Media Content Writer**

Location: Kolkata

Position Type: Full Time

**SUMMARY**:
As a Web Social Media Content Writer, you'll be responsible for creating engaging and compelling content across various digital platforms to increase brand awareness, drive traffic, and engage the audience. Your primary focus will be on crafting content for websites and social media channels, ensuring consistency in messaging and tone across all platforms.

**Responsibilities**:
1. Content Creation: Develop high-quality, creative, and engaging content for websites and social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.

2. Content Planning: Collaborate with the marketing team to develop content calendars and strategize content initiatives aligned with marketing objectives and audience interests.

3. Research: Conduct thorough research on industry trends, competitor activities, and relevant topics to generate fresh and relevant content ideas.

4. Writing: Write clear, concise, and persuasive copy for various digital platforms, including website pages, blog posts, social media updates, and advertisements.

5. Editing and Proofreading: Review and edit content to ensure accuracy, clarity, consistency, and adherence to brand guidelines.

6. SEO Optimization: Implement SEO best practices to optimize content for search engines and improve organic visibility.

7. Social Media Management: Manage social media accounts, including scheduling posts, responding to comments, and engaging with followers to build community and enhance brand reputation.

8. Analytics and Reporting: Monitor the performance of content using analytics tools, track key metrics, and provide insights to optimize content strategy and drive results.

9. Stay Updated: Keep abreast of emerging trends, tools, and best practices in content marketing, social media, and digital communications.

Qualifications:
1. Proven experience as a content writer, preferably in web and social media content creation.

2. Excellent writing, editing, and proofreading skills with a keen eye for detail.

3. Strong understanding of digital marketing principles and social media platforms.

4. Proficiency in SEO and familiarity with SEO tools.

5. Creative thinking and ability to generate innovative ideas.

6. Strong communication and collaboration skills.

7. Ability to work independently and manage multiple projects simultaneously.

8. Familiarity with content management systems (CMS) and social media management tools.

9. Bachelor’s degree in English, Communications, Marketing, or a related field (preferred).

This job description outlines the key responsibilities and qualifications for the role of a Web Social Media Content Writer, highlighting the importance of creativity, strategic thinking, and strong writing skills in effectively engaging audiences across digital platforms.

Pay: ₹30,000.00 - ₹50,000.00 per month

Schedule:

- Rotational shift

**Education**:

- Bachelor's (required)

**Experience**:

- Content writing: 5 years (required)

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