Digital Marketing Executive

2 days ago

Gurugram Haryana, India Markovate Full time

We are seeking a proactive and dynamic Digital Marketing Executive to join our team. you will be responsible for planning, executing, and optimizing marketing strategies to enhance our online presence, drive traffic, and achieve business goals. Strong research skills and a comprehensive understanding of digital marketing concepts are essential.

What you will do:

- Develop and implement effective on-page and off-page SEO strategies.- Conduct keyword research and optimize content to improve organic search rankings. Monitor and analyze website performance using tools like Google Analytics and Search Console.-
- Collaborate on content marketing strategies to engage the target audience and drive conversions.- Work with teams to create engaging, SEO-optimized content, including blogs, articles, and multimedia assets.- Conduct research to identify trends, insights, and competitor activities to refine marketing strategies.- Coordinate with internal teams, designers, and developers to ensure timely execution of marketing plans.- Manage external vendors and agencies, if required, for specific campaigns.- Regularly generate and present reports on key metrics and ROI of campaigns.
- Suggest data-driven improvements to optimize marketing performance.

**Qualifications**:
What we are looking for:

- Must have 2 years of experience in SEO and digital marketing.- Bachelor’s degree in Marketing, Business, or a related field (preferred).- Strong understanding of digital marketing concepts and tools.- Hands-on experience with SEO tools (e.g., SEMrush, Ahrefs, Moz).- Familiarity with Google Ads, Facebook Ads, and other PPC platforms is a plus.- Excellent analytical and problem-solving skills.- Proactive and self-motivated with strong attention to detail.- A versatile marketer who can handle multiple facets of marketing with ease.- Strong research skills and a willingness to learn and adapt.
- Ability to work independently and as part of a team.

**Additional Information**:
What We Offer:

- A collaborative work environment with growth opportunities.- Competitive salary and benefits package.
- Opportunities to work on diverse and exciting projects.

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