Digital Marketing Assistant

2 days ago

Chandigarh Chandigarh, India RAHUL B GUPTA & CO. Full time

**Job Summary**:
**Key Responsibilities**:

- **Social Media Management**: Manage and grow social media accounts by curating content, scheduling posts, and engaging with followers.
- **SEO Support**: Assist in implementing SEO strategies, including keyword research, on-page optimization, and link building.
- **PPC Campaigns**: Support in managing pay-per-click advertising campaigns, including Google Ads and social media ads, by monitoring performance and adjusting strategies as needed.
- **Analytics & Reporting**: Monitor and report on the performance of digital marketing campaigns using tools like Google Analytics, SEMrush, and social media analytics platforms.
- **Website Management**: Assist with updating and maintaining website content, ensuring all information is accurate and up-to-date.
- **Market Research**: Conduct research on industry trends, competitors, and potential markets to inform marketing strategies.
- **Collaboration**: Work closely with the marketing team, designers, and external vendors to ensure cohesive and effective marketing efforts.
- **Administrative Support**: Provide general administrative support to the marketing team, including scheduling meetings, organizing files, and handling communication.

**Qualifications**:

- **Education**: Bachelor’s degree in Marketing, Communications, Business, or a related field.
- **Experience**: 1-2 years of experience in digital marketing or a related role. Internships and relevant projects will also be considered.
- **Technical Skills**:

- Proficiency in digital marketing tools such as Google Analytics, Google Ads, SEMrush, Hootsuite, etc.
- Basic knowledge of HTML/CSS is a plus.
- Familiarity with content management systems (CMS) like WordPress.
- **Soft Skills**:

- Strong written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and as part of a team.
- Detail-oriented with strong organizational and multitasking skills.
- Eagerness to learn and stay updated with the latest digital marketing trends.

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

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