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SEO Executive

3 weeks ago

Wagle Estate Thane Maharashtra, India G Process Technologies Full time

**Please find the attached JD for SEO Executive**
- **Digital Marketing**:

- Outline Ads/ Group Ads and Site-link extensions, collecting and analysing data, identifying trends and insights in order to achieve maximum ROI/ROAS.
- Understanding of Bid-Strategy and optimise campaigns based on quality leads.
- Tracking, reporting and analysing website analytics, pay-per-click (PPC) initiatives and campaigns
- Perform ongoing paid keyword discovery, expansion and optimization
- **Requirements and skills**
- Manage PPC campaigns across Google, Bing, and other paid platforms.
- Well-versed in performance marketing, conversion, and online customer acquisition
- Up-to-date with the latest trends and best practices in search engine marketing
- In-depth experience with bid management tools
- Experience with website analytics tools
- Familiarity with A/B and multivariate experiments
- **Key Functional Areas of Responsibility**:

- Plan, develop and implement our SEM/SEO strategy
- Work towards organic search optimization and ROI maximization
- Identify key SEO/SEM KPIs
- Monitor redirects, click rate, bounce rate, and other KPIs
- Identify problems and deficiency and implement solutions in a timely manner
- Suggest improvements in process and productivity optimization
- Stay up to date with the latest SEO and digital marketing latest trends and best practices
- **Professional Skills & Qualifications**:

- 2 years of experience as SEO/SEM Executive or similar role
- 2 years of experience in Technical / Analytical Skills.
- Proven success in SEO
- Expertise in A/B and other testing methods
- Familiarity with HTML, CSS, JavaScript is a plus
- Good time-management skills

Pay: ₹15,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

Work Location: In person