SEO Content Writer

As an SEO Content Writer, you will be responsible for creating high-quality, engaging content that is optimized for search engines and aligned with our brand voice and marketing objectives. Working closely with the SEO and content marketing teams, you will research relevant topics, incorporate target keywords, and craft compelling copy to improve search rankings, drive organic traffic, and enhance user engagement.

**Responsibilities**:

- Conduct keyword research to identify high-potential topics and search terms relevant to our target audience and business objectives.
- Optimize content for SEO by strategically incorporating target keywords, meta tags, headers, and other on-page optimization techniques to improve search engine visibility.
- Collaborate with the SEO team to develop content strategies that align with SEO goals, audience needs, and industry trends.
- Craft compelling headlines, hooks, and calls-to-action (CTAs) to attract and engage target audiences and encourage desired actions.
- Conduct thorough research on industry trends, competitors, and audience preferences to inform content ideation and strategy.
- Edit and proofread content to ensure clarity, accuracy, coherence, and adherence to brand voice, style guidelines, and editorial standards.
- Collaborate with designers, multimedia producers, and other stakeholders to enhance content with visual elements, such as images, infographics, and videos.
- Stay updated on SEO best practices, algorithm updates, and emerging trends in content marketing to continually optimize content strategies and tactics.
- Monitor content performance metrics, such as organic traffic, keyword rankings, engagement rates, and conversions, and use data insights to refine and improve content strategy.

**Requirements**:

- Bachelor's degree in English, journalism, communications, marketing, or a related field. Relevant certifications or training in SEO and content marketing are a plus.
- Proven experience as a content writer, copywriter, or similar role, with a strong portfolio showcasing writing samples and SEO-optimized content.
- Solid understanding of SEO principles and best practices, including keyword research, on-page optimization, and content strategy.
- Excellent writing and editing skills, with the ability to produce clear, concise, and engaging content that resonates with target audiences.
- Familiarity with content management systems (CMS) and basic HTML/CSS knowledge for content publishing and formatting.
- Strong research skills and attention to detail, with the ability to gather and analyze information from various sources and distill complex topics into digestible content.
- Creativity and innovation in content ideation and storytelling, with the ability to adapt content to different formats, platforms, and audience preferences.
- Ability to work independently and collaboratively in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.
- Proficiency in using SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, or similar software.
- Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.

**Salary**: ₹10,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance

Schedule:

- Day shift

Supplemental pay types:

- Yearly bonus

**Experience**:

- Content writing: 1 year (required)
- total work: 1 year (preferred)

**Language**:

- Hindi (preferred)
- English (preferred)

Work Location: In person