Copywriter

8 hours ago


Andheri East Mumbai Maharashtra, India Baidyanath - Cureveda Full time

**About Cureveda**:
Cureveda is conceptualized to deliver 100% vegetarian, as close to nature, non-prescription formulas driven by innovation & clinical validation. Inheriting a 100-year-old legacy in herbal research enables the brand to develop a range especially suited for Indian needs while being globally competitive in safety & performance.

**Job Overview**:
**Responsibilities**:
1. Create Compelling Performance Ad Content:

- Develop impactful copy for online advertising/performance marketing campaigns on Meta & Google. Prior experience having worked on D2C performance ads is a plus.
- Craft attention-grabbing headlines and concise ad copy to drive click-through rates and conversions.
- Collaborate with the design team to ensure a cohesive and visually appealing ad experience.

**2. Social Media Content Creation**:

- Generate engaging and shareable content for social media platforms (Instagram, etc.).
- Adapt messaging to suit different social media channels and audience preferences.
- Stay updated on social media trends and incorporate them into content strategy.

**3. WhatsApp Marketing**:

- Develop concise and persuasive content for WhatsApp marketing campaigns.
- Craft messages that resonate with the target audience and drive customer interaction.
- A/B test messaging to optimize for user engagement.

**5. Script Writing**
- Develop appealing scripts for influencers that communicate the product effectively and contain strong hooks that help the videos perform decently on ads.
- Come up with new ideas/themes/narratives for each script to communicate the product in different lenses.

**Qualifications**

Bachelor's degree or equivalent experience in copywriting/content writing

3+ years of content or copywriting experience

Excellent written and verbal communication skills

Highly organized with excellent attention to detail

Pay: ₹40,000.00 - ₹45,000.00 per month

**Benefits**:

- Flexible schedule
- Provident Fund

Schedule:

- Day shift
- Monday to Friday

Supplemental Pay:

- Performance bonus

Ability to commute/relocate:

- Andheri East, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- How soon will you be able to join, if selected?
- Kindly share your portfolio link

**Experience**:

- Copywriting: 3 years (required)
- D2C: 1 year (required)

Work Location: In person


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