Social Media Marketing Executive

2 days ago

Kolkata, India CENITPRO Full time

**Responsibilities**:

- Responsible for developing and implementing the Social Media strategy in order to increase client's online presence and align with companys business goals.
- Ideate creative and engaging social media posts targeting the right customer profile, collaborate with content development and graphic design team to execute the same.
- In depth research of social media trends, effective hashtags, competitor activities, etc. for each social media platforms such as LinkedIn, Twitter, Instagram, Facebook, etc.
- Develop, manage and oversee social media content covering creative text, engaging videos and images.
- Maintaining Social Media Calendar covering posts for all the channels or mediums planned for a particular week.
- Managing each social media account with 100% accuracy of business information including timeline cover, profile pictures, etc.
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Develop insightful reports for all the social channels at predefined frequencies and metrics as per its requirements in the report.
- Track and maintain a report for ROI and other metrics weekly/monthly.
- Monitors and develops reports on competitor activity within social media spaces on predefined frequencies.
- Monitor brands reputation on a timely basis making sure brand image is always positive.

**Skills & Experience Requirements**:

- 1+ years work experience as a Social Media Executive
- Excellent written and verbal communication skills.
- Good understanding of audience behavior and ways to track it.
- Good knowledge of Social Media Channels, Digital Media and Online Reputation management is a must.
- Excellent understanding of digital marketing concepts and best practices.
- Good time management and Proficient with MS Office.
- Hands-on experience in content management.
- Excellent copywriting and visualization skills.
- Good understanding of designing tools like Canva.
- Analytical and multitasking skills

**Salary**: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Paid sick time
- Work from home

Schedule:

- Day shift
- Monday to Friday

**Speak with the employer**
+91 9073078360

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