Copywriter

2 weeks ago

Mumbai, India DDB Network Full time

Overview:
We are one of India’s largest marketing communications networks. The Group’s promise ‘Unexpected Works’ comes alive in our partnerships with some of the world’s fastest-growing companies and most admired brands including Johnson & Johnson, Volkswagen, Pepsico, McDonald’s, TTK Prestige, Diageo, Unilever, Royal Enfield, Titan, Meesho, and Infosys. Our agencies include DDB Mudra, 22feet Tribal Worldwide, OMD Mudramax, Interbrand, Track and TracyLocke.

Our work has shone at many prestigious forums. Asia's #1 creative agency by WARC Rankings 2021. India’s Agency of the Year and #5 in Asia according to Campaign Brief’s ‘The Work 2021’. No. 2 at Kyoorius 2021 and Effies 2020. Consecutive Grand Prix at Spikes Asia, and one of the only two Indian agencies to bring home a Cannes Gold in 2021. The Group is recognized as one of the Top 20 Most effective and creative agencies in the world by Effie Index.

Our unwavering commitment to diversity and inclusion as one of the company’s key pillars for growth is seen through marquee initiatives like ‘The Phyllis Project’ which creates a community of strong women leaders, and ‘Open Pride’ that fosters an inclusive and engaging work environment for the LGBTQIA+ community & allies. The Group was awarded Silver at IWEI’s Top Employers 2020 for the LGBT+ community. We are four-time Gold winners of the Talent Development Program of the Year at the Campaign South Asia Agency of the Year Awards.

**Responsibilities**:
As a Copywriter, you will:

- Brainstorm and bring ideas to life alongside an art director within the creative department.
- Write clear, persuasive, and original copy for print, web, radio and TV advertisements. These include slogans, catchphrases, messages, scripts, jingles and taglines.
- Use client briefs to conceive, develop and produce effective advertising campaigns.
- Receive feedback and redevelop campaigns and creative to suit the brief.
- Proofread copy for spelling and grammatical errors.
- Keep up to date with popular culture and trends.
- Translate offline ideas to digital.
- Maintain a level of quality despite tight turnaround times.

Essentials:

- 1 - 3 years of creative or copywriting experience.
- Conviction in your ideas with the skills and confidence to express them.
- A creative mind and an eye for detail.

Bonus points for:

- An understanding of the advertising process.

Qualifications:

- Graduate/Postgraduate in Mass Communication/Advertising or an equivalent degree.

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