Social Media Executive

17 hours ago

Remote, India Essencio retail solutions pvt ltd Full time

Here is a comprehensive job description for a Social Media Executive:
Job Title: Social Media Executive

Reports to: Marketing Manager/Digital Marketing Manager

Location: [Insert Location]

About Us:
[Insert Company Name] is seeking a highly skilled and creative Social Media Executive to join our marketing team. As a Social Media Executive, you will be responsible for developing and implementing our social media strategy to increase brand awareness, engagement, and conversions.

Key Responsibilities:
Strategy and Planning:
1. Develop and execute comprehensive social media strategies across multiple platforms (Facebook, Twitter, Instagram, LinkedIn, YouTube, etc.).

2. Conduct market research and analyze industry trends to stay up-to-date on the latest social media best practices.

3. Set social media goals and objectives, and track key performance indicators (KPIs).

Content Creation:
1. Create high-quality, engaging content (text, images, videos) that aligns with our brand voice and tone.

2. Develop content calendars and scheduling plans.

3. Collaborate with internal teams (creative, communications, marketing) to ensure consistent branding.

Platform Management:
1. Manage and maintain social media presence across multiple platforms.

2. Monitor and respond to comments, messages, and reviews.

3. Ensure brand consistency and compliance with social media guidelines.

Analytics and Reporting:
1. Track and analyze social media metrics (engagement, reach, clicks, conversions).

2. Provide regular reporting and insights to stakeholders.

3. Adjust social media strategies based on data-driven insights.

Advertising and Promotions:
1. Develop and execute social media advertising campaigns.

2. Manage social media budgets and optimize ad spend.

3. Collaborate with internal teams to promote products/services.

Collaboration and Community Building:
1. Engage with influencers, partners, and industry leaders.

2. Build and maintain online communities.

3. Foster brand advocacy and loyalty.

**Job Types**: Full-time, Freelance
Contract length: 6 months

Pay: ₹9,440.06 - ₹36,131.69 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: Remote

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