Digital Marketer

5 days ago

Jalandhar, India GOG Analytics IT Solutions INC Full time

Job Title: Digital Marketer

**Job Description**:
Key Responsibilities:

- Develop marketing strategies that align with the organization's business goals
- Designs, builds, and maintains our social media presence.
- Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct market research and analyze trends to identify new opportunities and improve campaign performance
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
- Stay up-to-date with emerging digital marketing trends and technologies

Qualifications:

- Bachelor’s or Master’s degree in marketing, communications, or related field
- 3+ years of experience in digital marketing or related field
- Proficient in marketing automation tools
- Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Experience in setting up and optimizing PPC campaigns on all major search engines
- Strong project management skills
- Working knowledge of Designing Banners, HTML, CSS, and JavaScript development and constraints is plus
- Excellent written and verbal communication skills

**Salary**: ₹8,086.00 - ₹35,367.73 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Jalandhar, Punjab: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Master's (preferred)

**Experience**:

- Digital marketing: 5 years (preferred)
- total work: 6 years (preferred)

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