Social Media Handler

4 days ago

Jalandhar Punjab, India Roschcrete Technologies Pvt Ltd Full time

**Social Media Handler**
- The Social Media Handler will play a pivotal role in managing the organization's social media presence, integrating both public relations, content creation and writing responsibilities to effectively engage with the target audience and enhance brand visibility.
- **Roles and Responsibilities**:

- Develop and manage content for the organization’s website, social media platforms (YouTube, Instagram, Facebook, LinkedIn), and other digital channels (Google Page and Google Sheets).
- Communicate with target audiences to foster and cultivate customer relationships.
- Build and maintain relationships with media outlets, journalists, and influencers.
- Assist in marketing plans, advertising, direct marketing, and campaigns.
- Produce creative content, including videos and blog posts.
- Liaise with designers, printers, and organize photo shoots.
- Maintain and update architectural awards and magazines.
- Conduct market research using customer questionnaires and focus groups.
- Develop and implement marketing strategies, often as part of a wider sales and marketing program.
- Evaluate and review marketing campaigns, advertising, and SEO effectiveness.
- Track marketing performance and prepare reports for management.
- Lead external agencies in managing events, press relationships, presentations, and promotional activities.
- Conduct research on industry trends to form PR strategy.
- Manage and update media lists and editorial calendars.
- Monitor media coverage and provide regular reports to management.
- Coordinate with external agencies and internal teams as needed.
- Assist in planning and executing special events and promotions.
- Create PR reports and presentations.
- **Job Requirements**:

- Strong written and verbal communication skills.
- Knowledge of media relations practices.
- Proficiency in social media platforms and understanding of social media strategies.
- Basic computer skills.
- Excellent writing, editing, and proofreading skills.
- Strong research and analytical abilities.
- Familiarity with content management systems (CMS) and digital publishing tools.
- Creativity and the ability to generate original ideas.
- Time management and ability to meet deadlines.

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- total work: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person

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