Data Scientist

1 week ago

Lower Parel Mumbai Maharashtra, India MAK Kotwal Realty Full time

**Job Description - Data Analyst (Real Estate Broking - South Mumbai)**

**About MAK Kotwal Realty**:*

MAK Kotwal Realty is a premier real estate advisory firm specializing in luxury and high-value properties in South Mumbai. We are looking for a highly analytical and sharp Data Analyst to drive insights, optimize marketing strategies, and enhance our competitive edge.

**Role Overview**:*
As a **Data Analyst**, you will play a crucial role in tracking market trends, analyzing listing performance, optimizing marketing spends, and providing data-driven insights to improve sales and client acquisition strategies. You will work closely with the sales, marketing, and leadership teams to ensure that MAK Kotwal Realty stays ahead of the competition.

**Key Responsibilities**:*

**1. Market & Competitor Analysis**:*
- Track real estate trends in South Mumbai pricing fluctuations, demand-supply insights, and buyer behavior.
- Identify top-performing brokers and analyze their marketing strategies.
- Provide strategic recommendations on how we can rank higher and attract more leads.

**2. Lead & Sales Performance Analysis**:*
- Track lead sources and analyze conversion rates from Magicbricks, 99acres, Facebook, Google Ads, and organic sources.
- Identify trends in customer inquiries, property preferences, and successful deal closures.
- Work with the sales team to optimize follow-up strategies using CRM insights.

**3. Digital Marketing Analytics & Optimization**:*
- Analyze Google Ads, Facebook Ads, and other marketing spends to maximize ROI.
- Monitor SEO & paid campaign performance and suggest improvements.
- Provide insights on how to improve MAK Kotwal Realty’s online visibility.

**4. Data Visualization & Reporting**:*
- Create dashboard reports with key KPIs (e.g., inquiry trends, conversion rates, property demand).
- Use Excel, Power BI, or Tableau to present insights in a clear and actionable format.
- Deliver weekly and monthly market intelligence reports to senior management.

**5. Strategic Decision Support**:*
- Provide data-backed recommendations on which projects to focus on for maximum returns.
- Help price positioning of properties based on demand-supply analysis.
- Identify emerging luxury property trends that MAK Kotwal Realty can capitalize on.
- 3-5 years of experience as a Data Analyst in real estate, e-commerce, or finance.
- Strong in Excel, SQL, Power BI, Tableau (preferred).
- Hands-on experience with Google Analytics, SEO tools, and digital marketing analytics.
- Sharp analytical mindset with the ability to derive business insights from data.
- Experience working with real estate platforms (Magicbricks, 99acres, Housing, etc.) is a plus.
- Highly proactive, detail-oriented, and able to work independently.

**Why Join Us?**
- Work with South Mumbai’s leading real estate advisory firm.
- Direct impact on business strategy & revenue growth.
- High-performance, fast-paced environment with opportunities to grow.
- Competitive salary + performance-based incentives

Pay: Up to ₹45,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 2 years (required)

Work Location: In person

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