Social Media Executive

2 weeks ago

Nikol Ahmedabad Gujarat, India Turnover Center Full time

**Job Summary**:
**Key Responsibilities**:
**Content Strategy and Creation**:

- Develop and execute a content calendar aligned with brand objectives.
- Create engaging and high-quality content (posts, reels, videos, graphics) tailored to each platform.
- Collaborate with designers, writers, and other team members to produce visually appealing and compelling posts.

**Platform Management**:

- Manage and optimize accounts on platforms such as Instagram, Facebook, LinkedIn, Twitter, Pinterest, and TikTok.
- Regularly post, schedule, and monitor content for peak engagement times.
- Adapt strategies to align with platform-specific trends and algorithms.

**Community Engagement**:

- Actively interact with followers, respond to comments, and manage direct messages.
- Engage with relevant communities, influencers, and accounts to build relationships and drive visibility.
- Organize and manage giveaways, polls, and interactive content to boost engagement.

**Growth Strategy**:

- Research and implement growth hacks to increase followers and engagement organically and through paid campaigns.
- Use analytics to identify trends, measure content performance, and refine strategies.
- Stay updated with social media trends, tools, and best practices.

**Campaign Management**:

- Plan and execute innovative campaigns to promote brand initiatives, products, or services.
- Collaborate with marketing teams for cross-platform promotions and paid advertising.

**Analytics and Reporting**:

- Track and report on KPIs such as reach, impressions, engagement, follower growth, and click-through rates.
- Provide insights and recommendations to improve content strategy and engagement rates.

**Requirements**:
**Experience**: 2+ years in social media management, marketing, or a related role.

**Skills**:

- Proficiency in social media platforms, tools (e.g., Hootsuite, Buffer, or Meta Business Suite), and analytics tools.
- Strong understanding of algorithms, hashtags, and platform trends.
- Exceptional written and verbal communication skills.
- Graphic design skills (Canva, Adobe Suite, etc.) are a plus.
- Video editing and reel-making experience is an advantage.

**Personality**: Creative, proactive, adaptable, and highly organized.

**Education**: Bachelor’s degree in Marketing, Communications, or a related field.

**Preferred Qualifications**:

- Proven track record of growing engagement and followers.
- Knowledge of SEO and paid advertising strategies.
- Experience working with influencers and collaborations.

**Benefits**:

- Competitive salary and performance bonuses.
- Opportunity to work with a dynamic team and a growing brand.
- Flexible working hours and potential for remote work.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹40,000.00 per month

**Experience**:

- total work: 1 year (required)

Work Location: In person

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