Digital Media Executive

1 week ago

Idukki, India Image creative Education Full time

At Image Creative Education, we specialize in providing industry-leading AI-integrated diploma courses in 3D Animation and Visual Effects (VFX).

**Job Summary**:
**Key Responsibilities**:

- **Digital Strategy Development**:

- Plan, implement, and manage digital marketing campaigns that enhance brand visibility and attract prospective students to our AI-integrated diploma courses in 3D Animation and VFX.
- Collaborate with senior management to align digital strategies with the institute's educational objectives and marketing goals.
- **Social Media Management**:

- Manage the institute’s social media channels (Facebook, Instagram, LinkedIn, YouTube, etc.) by creating and curating engaging content that resonates with potential students and industry professionals.
- **Content Creation & Marketing**:

- Develop compelling and innovative multimedia content (videos, blogs, infographics, and newsletters) that showcases student work, course highlights, faculty expertise, and success stories.
- **Digital Advertising**:

- Run paid campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn to increase course enrollment.
- Analyze advertising performance and generate reports to optimize future campaigns.
- **Analytics & Reporting**:

- **Brand Awareness**:

- Ensure that the online content and campaigns align with Image Creative Education’s branding guidelines and objectives.
- Collaborate with the design team to create visually appealing advertisements, banners, and promotional materials for digital use.

**Requirements**:

- **Educational Qualifications**:

- Bachelor’s degree or diploma in Marketing, Communications, Digital Media, or a related field. (Relevant experience in lieu of degree is acceptable.)
- **Experience**:

- Proven experience (1 year minimum) in digital media marketing, preferably in the education, animation, or creative industries.
- **Skills**:

- Excellent verbal and written communication skills.
- Creative mindset with the ability to develop fresh, engaging content.

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Work Location: In person

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