Unica Architect

**Key Responsibilities**:
**Solution Architecture & Design**:

- Design and develop end-to-end Unica Campaign, Unica Interact, Unica Journey, and Unica Plan solutions.
- Define best practices for campaign orchestration, segmentation, and personalization using Unica.
- Architect scalable Unica environments ensuring high performance, reliability, and security.

**Integration & Data Strategy**:

- Design seamless integration between Unica and CRM, data warehouses, digital platforms, and real-time decision systems.
- Optimize ETL processes, audience segmentation strategies, and data flows for effective campaign execution.

**Unica Administration & Performance Optimization**:

- Optimize system performance, troubleshoot issues, and ensure high availability.
- Ensure all the integrated surrounding systems are functioning as expected.
- Collaborating with relevant stakeholders from the client side to maintain the environment's stability.
- Configuring notification facilities to the relevant stakeholders to make them aware of any systeM/Functional failure that happens.

**Campaign Strategy & Execution Support**:

- Guide campaign teams in setting up and executing complex multi-channel marketing campaigns.
- Define audience segmentation models, personalization strategies, and A/B testing frameworks.

**Required Skills & Experience**:

- 8+ years of experience in HCL Unica Platform, Campaign, Plan, Interact, Journey, Deliver, Link, and related modules.
- Deep understanding of campaign management, audience segmentation, and personalization.
- Expertise in SQL, database design, and ETL processes for Unica.
- Hands-on experience in Unica upgrades, migrations, and performance tuning.
- Strong knowledge of REST APIs, SOAP APIs, and integrations with third-party tools (CRM, CDP, Web Analytics).
- Experience in cloud deployments (AWS, Azure, GCP) for Unica.
- Experience with data integration tools and techniques (e.g., ETL, APIs, data lakes).
- Familiarity with web technologies (HTML, CSS, JavaScript) and CMS platforms.
- Working knowledge of programming languages such as Java, PHP, and Python. Experience in developing, debugging, and maintaining code in these languages is preferred.
- Experience with scripting languages like Bash, Shell, or PowerShell for automation and system management tasks.
- Strong understanding of SQL (Structured Query Language) and experience in working with relational databases such as MySQL, PostgreSQL, or similar, and experience in working with stored procedures.
- Proficiency in Linux operating systems, networking concepts, and server administration tasks.
- Excellent problem-solving and analytical skills.

Schedule:

- Day shift

**Experience**:

- Unica: 8 years (required)

Work Location: In person

**Speak with the employer**
+91 9791188003