Digital Marketer
2 days ago
**Key Responsibilities**:
- Write engaging and fashion-relevant content for website, social media, product descriptions, blogs, and campaigns
- Manage and grow our social media presence (Instagram, Facebook, etc.) through posts, reels, stories, etc.
- Plan and execute SEO strategies to improve Google rankings and website traffic
- Coordinate with the cameraman for photoshoots, video shoots, and behind-the-scenes content
- Ensure timely creation of content for new collections, embroidery works, and promotional materials
- Plan and run paid digital marketing campaigns for brand awareness and lead generation
- Track and report performance of content and campaigns
- Collaborate with the production and design team to bring brand stories to life
**Required Skills**:
- Strong content writing skills (English & Tamil preferred)
- Good knowledge of SEO, Google Analytics, and social media ad tools
- Creative eye for visuals and experience handling or coordinating with photo/video teams
- Understanding of fashion and traditional Indian embroidery trends
- Good communication, coordination, and time management skills
**Qualifications**:
- Bachelor’s degree in Marketing, Mass Communication, Fashion Communication, or similar
- 1-3 years of experience in content creation or digital marketing
- Experience in a fashion or apparel company is preferred
**Contact: HR-7305988418**
**Job Types**: Full-time, Permanent
Pay: ₹18,000.00 - ₹35,000.00 per month
**Benefits**:
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)
Work Location: In person
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