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Marketing Executive

2 weeks ago

Pune Maharashtra, India ScatterPie Analytics Full time

**Company Overview**:
ScatterPie Analytics is a leading IT consulting company based in Pune, Mumbai & Delhi specializing in providing innovative solutions to clients across various industries. With a focus on cutting-edge technology and unparalleled client service, we are committed to driving success for our clients.

This role requires a proactive individual who is capable of driving marketing initiatives to support our company's growth objectives.

**Key Responsibilities**:

- Plan, execute, and optimize B2B advertising campaigns to increase brand awareness and generate leads.
- Develop and implement comprehensive marketing strategies to promote our services and solutions.
- Create compelling PowerPoint presentations and marketing collaterals to effectively communicate our value proposition to clients.
- Organize and manage events, webinars, and other promotional activities to engage with potential clients and industry stakeholders.
- Manage CRM (Customer Relationship Management) system to track leads, opportunities, and client interactions.
- Maintain SQL (Sales Qualified Lead) ratio and optimize it in conjunction with marketing campaigns.
- Coordinate with internal teams to ensure alignment and consistency in marketing efforts.
- Monitor and analyze marketing metrics to track the effectiveness of campaigns and identify areas for improvement.
- Stay updated on industry trends and competitive landscape to inform marketing strategies and tactics.

**Requirements**:

- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience (2-4 years) in executing B2B advertising campaigns and developing marketing strategies.
- Proficiency in creating engaging PowerPoint presentations and marketing collaterals.
- Strong organizational and project management skills, with the ability to multitask and prioritize effectively.
- Excellent communication and interpersonal skills, with the ability to collaborate cross-functionally.
- Experience in coordinating events, webinars, and other promotional activities is preferred.
- Ability to thrive in a fast-paced environment and adapt to changing priorities.
- Creative thinking and problem-solving abilities.
- Immediate availability for joining would be an advantage.

**Job Types**: Full-time, Permanent

**Salary**: ₹9,508.74 - ₹34,037.38 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Ability to commute/relocate:

- Pune, Maharashtra: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- How many years of experience do you have currently in B2B Marketing?
- What is your current Annual CTC in INR Lacs?
- What is your notice period in number of days?

**Experience**:

- Online Campaign Management: 2 years (required)

Work Location: In person