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Social Media Analyist

2 weeks ago

Ernakulam, India Adox Global Full time

**Responsibilities**:

- Develop and monitor campaign budgets. Plan and manage our social media platforms. Prepare accurate reports on our marketing campaigns overall performance, Coordinate with advertising and media experts to improve marketing results.
- Strategizing, Planning & Executing activities for SMM marketing for B2B and B2C markets.
- Managing Social Media Accounts (Facebook, LinkedIn, YouTube, Twitter, and Google My Business); creating & innovating upon new Social Media strategies in order to acquire new users & engage the existing audience.
- Writing quality content and ensuring the quality across paid and owned digital media channels in alignment with brand standards
- Identify trends and insights, and optimize spend and performance based on the insights
- Build and execute a social media strategy through competitive research, platform determination, benchmarking, and messaging, and audience identification.
- Prepare accurate reports on our marketing campaigns overall performance, Coordinate with advertising and media experts to improve marketing results.
- Create end-to-end digital campaigns - from planning to creation to measurement

**Qualifications**:

- Bachelor/Master Degree
- Min 1-3 years of working experience in digital marketing - leading and managing SMM, social media campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Content creation skills
- Excellent communication and organizational skills