Performance Marketer
15 hours ago
**Campaign Strategy & Execution**:
- Design and implement performance marketing campaigns across platforms such as Google Ads, Facebook Ads, Instagram, LinkedIn, and other relevant channels.
- Collaborate with cross-functional teams to align marketing initiatives with business goals.
**Optimization & Analysis**:
- Monitor, analyze, and optimize campaign performance to maximize ROI and key KPIs.
- Conduct A/B testing on creatives, landing pages, and ad formats to improve conversion rates.
**Budget Management**:
- Manage and allocate budgets efficiently to ensure cost-effective advertising campaigns.
- Forecast and track spending across multiple channels.
**Market & Audience Research**:
- Conduct research to understand target audiences and identify new growth opportunities.
- Stay updated on industry trends, competitor strategies, and emerging marketing channels.
**Qualifications**:
- Bachelor’s degree in Marketing, Business, or a related field.
- 3+ years of experience in performance marketing or digital advertising.
- Proficiency in ad platforms like Google Ads, Facebook Business Manager, and programmatic advertising tools.
- Strong analytical skills and experience with tools such as Google Analytics, Excel, and data visualization platforms.
- Excellent communication and collaboration skills.
Pay: ₹30,000.00 - ₹50,000.00 per month
**Benefits**:
- Paid time off
- Provident Fund
Ability to commute/relocate:
- Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 3 years (required)
Work Location: In person
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