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Student Counsellor Bdm

2 weeks ago

Puducherry Puducherry, India Balaji Institution of Management Science Full time

**Key Responsibilities**:
**1. Student Counseling**
- Guide and counsel students and parents regarding hotel management programs, career paths, internships, and placements.
- Conduct personal interviews, aptitude assessments, and follow-ups to convert inquiries into admissions.
- Provide support to enrolled students on academic, emotional, and professional development concerns.

**2. Business Development & Admissions**
- Drive student enrollment through strategic outreach, lead generation, and follow-up campaigns.
- Identify and pursue new business opportunities, such as corporate partnerships, feeder schools, consultants, and training centers.
- Conduct market research to develop and implement marketing strategies to attract prospective students.
- Organize and participate in education fairs, seminars, webinars, and school/college visits.

**3. Branding and Marketing**
- Collaborate with the marketing team to develop promotional content and digital campaigns.
- Maintain a strong online presence through social media, SEO/SEM, and website engagement.
- Coordinate with advertising agencies and external vendors for brand promotion.

**4. Industry and Institutional Liaison**
- Build partnerships with hotels, resorts, and hospitality businesses for internships, placements, and guest sessions.
- Liaise with schools, colleges, and educational consultants for admissions outreach and tie-ups.
- Maintain relationships with alumni for word-of-mouth referrals and brand building.

**5. Reporting & Analytics**
- Track and report student inquiries, conversions, and enrollment data.
- Analyze ROI from campaigns and business development activities and adjust strategy accordingly.
- Maintain CRM records, counseling logs, and business partnership updates.

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Schedule:

- Day shift
- Fixed shift
- Morning shift

Supplemental Pay:

- Commission pay

Work Location: In person