Digital Marketing
5 days ago
**ROLES AND RESPONSIBILITY**:
- Plan, create, and schedule engaging content for all social media platforms (Instagram, Facebook, LinkedIn, X/Twitter, etc.).
- Monitor, analyze, and report on the performance of social media campaigns and adjust strategies accordingly.
- Run paid ad campaigns on platforms like Facebook Ads Manager, Google Ads, and LinkedIn.
- Collaborate with the design and content team to create high-quality visual and written content.
- Develop and execute influencer marketing strategies when required.
- Stay updated with industry trends, tools, and platform updates.
- Manage the company’s online reputation by responding to comments, messages, and reviews.
- Track and analyze web traffic metrics using Google Analytics and other tools.
- Support overall marketing strategies, including offline campaigns, events, and product launches.
- Manage and update the company website with fresh content, banners, blog posts, and service updates.
- Coordinate with developers or IT teams to implement SEO and design improvements on the website.
**EXPERIENCE**:
- 3-6 years of experience in social media management and digital marketing.
- Minimum 3 years of relevant experience in an IT company preferred.
- Strong understanding of social media platforms, trends, and analytics tools.
- Excellent written and verbal communication skills.
- Proficiency with content creation tools (Canva, Adobe Suite, etc.)
- Creative thinking and problem-solving abilities.
- Ability to multitask and work in a fast-paced environment.
**EDUCATION**:
- 15 Years full time education
**WORK LOCATION**:
- Raipur (CG) or Pune (MH)
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