Urgent Opening
3 days ago
**Job Title: Digital Marketing Expert**
**Company Overview**:
Purti Realty is a leading real estate development firm dedicated to creating innovative and sustainable residential and commercial properties across India. With a commitment to quality, integrity, and customer satisfaction, we strive to exceed expectations and set new benchmarks in the industry.
**Position Overview**:
**Location**:Kolkata, India
**Responsibilities**:
- Create, Lead & implement all our paid marketing strategies
- Examine correlations between activities, revenue, and budget
- Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, Facebook, or any other CRM based reports
- Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition
- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs
- Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs
- Stay up to date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying
- Monitor market intelligence and keep track on competitor movement and market situation
- Focus on conceptualizing and activating campaigns to generate qualified leads and strengthen the sales pipeline.
- Someone who can cultivate a data-driven mindset and culture of experimentation.
- Must have knowledge of UTM parameters tracking.
**How to Apply**:
Pay: ₹20,000.00 - ₹40,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
- Yearly bonus
Work Location: In person
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