SEO Executive

SEO Executive

**About Us**

Story Digital aims to redefine the Digital Experience space by unifying them. We want brands to experience the reward of high conversion rates, appreciating feedback on their web & mobile experiences and the most rewarding customer experience.

At Story Digital, we have a consumer-centric approach. What is important to us is to learn how the audience thinks, feels, and desires, to tailor offerings, interactions, and dialogues with them.

**About the Role**:
Story Digital is looking for a result-driven SEO executive to be responsible for developing optimized web content. The SEO executive's responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user friendliness.

To be successful as an SEO executive, you should have strong copywriting and analytical skills, knowledge of coding techniques, and a commitment to constantly improving on key skills. Ultimately, an SEO executive should have outstanding knowledge of SEO, passion for the industry and time management skills.

**Key Responsibilities**
- 1. Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- 2. Track, report, and analyze website analytics and PPC initiatives and campaigns
- 3. Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- 4. Optimize copy and landing pages for search engine marketing
- 5. Perform ongoing keyword discovery, expansion and optimization
- 6. Research and implement search engine optimization recommendations
- 7. Research and analyze competitor advertising links
- 8. Develop and implement link building strategy
- 9. Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- 10. Work with editorial and marketing teams to drive SEO in content creation and content programming
- 11. Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

**What you need**:
1. Any Graduate/MBA with 2-3 years of relevant work experience as a SEO Executive.

2. Having hands on knowledge of Google Ads, Facebook Business Manager, Facebook Power Editor, Keyword Planner, and other ad networks are a bonus

3. Have experience in managing the advertising spends upwards of 1 Lacs/month per client account.

4. Have an experience with Research Tools such as SEMRush or AdBeat or SimilarWeb

5. Have strong project management skills including demonstrated ability to think end-to-end, manage long-term projects and manage multiple projects simultaneously.

6. Have excellent problem-solving and analytical skills and impeccable business judgment.

7. Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.

8. Have an appetite for Risk and should be a strong decision maker

9. Have past experience managing a team of ad operations associates

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹30,000.00 - ₹40,000.00 per month

**Benefits**:

- Flexible schedule
- Paid sick time
- Paid time off
- Work from home

Schedule:

- Day shift
- Morning shift

Ability to commute/relocate:

- New Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (required)

**Experience**:

- SEO: 1 year (required)
- PPC Campaign Management: 1 year (required)
- PHP: 1 year (required)
- Shopify(Browny): 1 year (preferred)

**Language**:

- English (required)