Content Writer

18 hours ago

Surat, India Astha Technology Solutions Full time

JOB SUMMARY
- Department: Content Writer
- Project Location(s): Surat, IN
- Education: Bachelor’s (required)
- Work time: Full time

IDEAL CANDIDATE
- Bachelor’s degree in Communications, Marketing, English, Journalism, or related field.
- Excellent writing and editing skills.
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills.

**Responsibility Includes**:

- Develop entertaining, informative, and engaging content an on
- Writing various types of articles on a wide range of topics for our blog.
- Grow our subscriber base by providing them with regular, helpful content that’s aligned with their needs and interests.
- Providing feedback to other contributors, and editing other writers’ content.
- Collaborate with designers, product marketers, sales professionals, and external influencers, and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.
- Optimizing content for search engines and lead generation.
- Conducting analytical projects to improve blog strategies/ tactics.
- Growing blog subscribers, converting visitors into leads, and expanding our blog’s overall reach.

**Requirements**:

- A passion and a strong understanding of the industry and our business’ mission.
- Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business’ various types of content.
- An analytical mind and interest in using data to optimize/ scale blog marketing strategies and tactics.
- Past experience producing content for the web specifically, as well as channel-specific knowledge (blog, Facebook, Twitter, etc.).
- Excellent organizational skills to work independently and manage projects with many moving parts.
- A dual
- minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
- 2- 3 years of marketing and content creation experience

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