Content Writer
2 days ago
**Job Title**: Content Writer
**Company**: VD Infotech
**Location**: Wave City Ghaziabad
**Employment Type**: Full-Time
**About VD Infotech**
VD Infotech is a rapidly growing technology company providing innovative IT solutions and services worldwide. Our focus is on helping businesses leverage digital transformation to achieve their goals. We are looking for a skilled **Content Writer** to join our marketing team to create high-quality, engaging content that resonates with our audience and supports our business objectives.
**Job Summary**
**Key Responsibilities**
- **Content Creation**:
- Create content that communicates complex technical concepts in an accessible, engaging way for different target audiences (B2B, C-level executives, and SMEs).
- Collaborate with the marketing team to produce compelling case studies, whitepapers, and thought leadership pieces.
- Generate content that drives traffic, leads, and conversions in line with our marketing strategies.
- **SEO Optimization**:
- Conduct keyword research and optimize content for search engines (SEO) to improve organic search rankings.
- Write metadata, headlines, and other SEO-driven content to increase search visibility.
- Keep up-to-date with SEO trends and best practices.
- **Content Strategy**:
- Assist in the development and execution of the content calendar in collaboration with the marketing team.
- Adapt content strategies to align with VD Infotech’s marketing campaigns, including product launches, promotional activities, and lead generation initiatives.
- Stay informed on the latest industry trends to ensure that VD Infotech’s content is timely and relevant.
- **Collaboration & Feedback**:
- Collaborate with graphic designers, developers, and other team members to produce visually engaging content that enhances written material.
- Respond to feedback and make revisions to ensure that the content meets both creative and strategic objectives.
**Required Skills & Qualifications**
- **Experience**:
- 2+ years of experience in content writing, preferably in the **technology** or **IT services** industry.
- Strong portfolio showcasing your ability to write for different formats (blogs, web copy, case studies, whitepapers, etc.).
- **Writing Skills**:
- Exceptional writing, editing, and proofreading skills with attention to detail.
- Ability to write clear, concise, and grammatically correct content that reflects the brand's tone and voice.
- Experience writing for B2B audiences, particularly in the technology sector, is highly preferred.
- **SEO Skills**:
- Strong understanding of SEO principles and ability to write content that ranks well on search engines.
- Familiarity with tools like **Google Analytics**, **Ahrefs**, or **SEMrush** to guide content creation.
- **Other Requirements**:
- Excellent time management skills with the ability to manage multiple projects simultaneously.
- Ability to work independently and collaborate within a team.
- Strong research skills and the ability to understand complex topics.
**Preferred Qualifications**
- Experience writing for **IT services**, **software**, or **tech-related industries**.
- Knowledge of content management systems (CMS) like **WordPress**.
- Basic understanding of graphic design principles for content collaboration.
**What We Offer**
- Competitive salary and benefits package.
- Flexible working hours with remote work options.
- Opportunity to grow within a dynamic and innovative tech company.
- Ongoing professional development and training.
**How to Apply**
Pay: ₹11,000.00 - ₹20,000.00 per month
Schedule:
- Monday to Friday
Work Location: In person
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