
Content Writer
1 week ago
Arjuna Natural Private Limited is India's leading manufacturer and exporter of standardized botanical extracts for the pharmaceutical and nutraceutical industries for more than two decades. Established in 1989, the company has grown in epic proportion with customers in around 65 countries and has several international patents to its credit of which the majority are commercialized globally.
Arjuna Natural Private Limited is now on the path of transformation to new business styles and heights. Becoming professionally driven with an international reputation is the current goal. At this juncture, the Management of Arjuna Natural Private Limited plans to bring standards into business operations overall as a group.
JOB PURPOSE
As a Content Writer, you will be responsible for producing engaging, informative, and persuasive content that showcases the benefits of our products, educates consumers on health-related topics, and drives brand awareness. Your written materials will play a crucial role in establishing our company as a thought leader in the nutraceutical industry and increasing customer engagement.
Key Responsibilities:
1. Content Creation: Produce high-quality, well-researched, and SEO-friendly content for various platforms, including but not limited to blogs, articles, social media posts, website content, product descriptions, newsletters, and marketing materials.
2. Product Promotion: Write persuasive product descriptions and compelling marketing content that highlights the unique selling points of our products, their benefits, and how they address specific health concerns.
3. Health and Wellness Education: Conduct thorough research on health and wellness topics, and create informative content that educates consumers about various health conditions, nutritional supplements, and the role of nutraceuticals in promoting overall well-being.
6. Content Strategy: Collaborate with the marketing team to develop content strategies that align with the company's goals, target audience, and brand identity.
7. Content Editing and Proofreading: Ensure all content is error-free, adheres to brand guidelines, and maintains a consistent tone of voice.
8. Market Analysis: Stay updated on industry trends, competitor activities, and consumer preferences to create relevant and impactful content.
9. Social Media Management: Create engaging social media posts and captions to promote content and interact with the audience on various social media platforms.
10. Content Promotion: Assist in developing content distribution plans and promotion strategies to increase content reach and engagement.
11. Content Performance Tracking: Use analytics tools to monitor the performance of content and make data-driven decisions to optimize future content efforts.
Qualifications and Requirements:
1. Proven experience as a Content Writer, preferably in the nutraceutical, health, or wellness industry.
2. Strong writing, editing, and proofreading skills with impeccable grammar and attention to detail.
3. Knowledge of SEO best practices and the ability to optimize content for search engines.
4. Familiarity with content management systems (CMS) and digital marketing tools.
5. Solid understanding of health and wellness topics, nutritional supplements, and the nutraceutical industry.
6. Ability to conduct thorough research and translate complex information into clear, accessible content.
7. Creativity and ability to develop engaging and shareable content ideas.
8. Excellent time management and organizational skills to meet deadlines in a fast-paced environment.
9. A degree in English, Journalism, Communications, Marketing, or a related field is preferred but not mandatory.
**Salary**: From ₹325,000.00 per year
**Benefits**:
- Health insurance
Schedule:
- Day shift
Ability to commute/relocate:
- Ernakulam, Kerala: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- Content writing: 1 year (required)
- total work: 1 year (required)
**Language**:
- English (preferred)
**Speak with the employer**
+91 9999999999
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