Digital Marketing Executive

5 days ago

Gurugram Haryana, India Giga Soft Systems Pvt Ltd Full time

Giga Soft Systems Pvt. Ltd. is a dynamic IT company specializing in website development, software development, and eCommerce solutions. We offer innovative solutions to a diverse range of clients, helping them establish a solid digital presence. We’re seeking a Digital Marketing Executive with a strong foundation in digital marketing who can contribute to the growth of our clients' businesses and our own brand.

**Responsibilities**:

- **Social Media Management**: Develop and manage engaging content for various social media platforms, including Facebook, Instagram, LinkedIn, and Twitter, to increase brand visibility and drive engagement.
- **Content Creation & Strategy**: Coordinate with the content team to create compelling blog posts, newsletters, and case studies. Participate in brainstorming sessions for fresh content ideas.
- **SEO & SEM Optimization**: Conduct keyword research and optimize website content to improve search engine rankings. Implement best practices for on-page SEO and collaborate with developers on technical SEO requirements.
- **PPC Campaigns**: Assist in planning and executing PPC campaigns on Google Ads, Facebook Ads, and other platforms, ensuring alignment with targeted audience demographics and business objectives.
- **Analytics & Reporting**: Monitor website traffic, social media metrics, and other relevant data to provide insights and regular reports on the performance of digital marketing initiatives.
- **Competitor Analysis**: Keep track of industry trends and conduct competitor analysis to identify opportunities for growth and improvement in our digital marketing efforts.

**Desired Skills and Qualifications**:

- **Experience**: 1-2 years of hands-on experience in digital marketing.
- **Educational Background**: Bachelor’s degree in Marketing, Communications, or a related field.
- **Analytical Ability**: Strong ability to analyze and interpret data to drive actionable insights.
- **Creativity & Communication**: Excellent written and verbal communication skills, with a creative mindset for crafting engaging content.
- **Adaptability**: Ability to stay updated with digital marketing trends and adapt strategies accordingly.

We have 6 days working (9:00 am to 6:00 pm).

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Fixed shift

Work Location: In person

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