Associate Professor/ Assistant Professor

1 week ago

Gurugram Haryana, India K.R. Mangalam University Full time

**Job Category**:Faculty

**Job Type**:Full Time

**Required Experience**:3-5 Years

**Job Location**:Gurugram

**Position Title**: Associate Professor/ Assistant Professor - Journalism and Mass Communication

**Specialization**: Digital Media and Creator Economy

**Location**: K.R. Mangalam University, Delhi NCR

**Job Type**: Full-Time

**About the Role**:
**Key Responsibilities**:

- Teach core and elective courses including (but not limited to):

- Creator economy and platform monetization
- Digital marketing,
- Content strategy and user engagement
- Behavioral and media economics in digital ecosystems
- Develop curriculum and pedagogical tools for new-age media education
- Guide student projects (especially industry-oriented and monetizable content ventures)
- Supervise undergraduate and postgraduate research, theses, and dissertations
- Foster interdisciplinary collaborations with schools of business, law, and design
- Organize and lead workshops, speaker sessions, and industry immersions
- Conduct and publish impactful research in indexed journals
- Lead grant writing and external research funding proposals
- Represent the university in academic forums, media innovation networks, and public engagement initiatives

**Minimum Qualifications**:

- **Postgraduate degree** in Digital Media, Communication, Marketing, Business Innovation, or a closely related discipline
- In-depth knowledge of **creator economy platforms** (e.g., YouTube, Instagram, Patreon), **content monetization tools**, and **digital business models**:

- Excellent written and verbal communication skills

**Desirable Qualifications**:

- UGC-NET qualified or Ph.D. awarded/pursuing in a relevant field
- Certifications in AI-driven content creation tools, Data analysis and visualization (Excel, SQL, Python, Tableau, Looker, etc.), SEO/SEM/SMM tools and strategies

**Experience**:

- **Essential**: Minimum 3 years of experience in digital media, content marketing, or platform-based content creation. High proficiency in using **AI-powered tools** for media production, audience analytics, and digital monetization. Demonstrated ability to teach, innovate, and engage in research
- **Desirable**:Experience combining **academic teaching** with **industry exposure**. Engagement in platform strategies, creator marketing, or innovation labs. Knowledge of **platform ecosystems**, licensing/IP, and creator entrepreneurship

**Areas of Interest (Preferred but not limited to)**:

- Content strategy, digital storytelling, and audience building
- Digital marketing analytics (SEO/SEM/SMM)
- Influencer branding, affiliate models, and behavioral economics
- Monetization via YouTube, Instagram, Substack, etc.
- AI, AR/VR/XR, and emerging technologies in media
- Creator rights, IP, licensing, and digital regulation
- Applied research in digital cultures and innovation

**What We Offer**:

- A progressive academic environment fostering innovation and interdisciplinarity
- Collaboration opportunities across schools (Design, Business, Law, Tech)
- Access to creator labs, production studios, and industry tie-ups
- Competitive salary and research support for conferences, publications, and IP

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