Digital Marketing Executive 1 Yr Experience

2 weeks ago

Calicut, India stackroots Technology Solutions Full time

Responsibilities:

- End-to-end execution social campaigns, including set-up, monitoring, and optimizing global paid campaigns on native Facebook, Instagram, LinkedIn, and Twitter platforms, identify performance trends and be able to offer recommendations to help achieve targets
- Maintain campaigns to ensure that objectives are met and budget stays on target
- Employ Agile methodology within Workfront as a means of ensuring that assigned tasks are completed on schedule, provide status updates and set reasonable expectations while maintaining a balanced workload
- Participate in Agile Ceremonies and follow the guiding principles
- Coordinate with local area and US-based team to ensure proper alignment on assigned tasks as well as with business partners for clarification or correction.
- Outstanding ability to solve problems, and demonstrate resourcefulness, while maintaining utmost attention to detail.
- Advise and educate team and business partners on new industry patterns and capabilities
- Develop, document, and share our social strategies that help drive efficiencies across a cross-functional team with Social Media Team Lead.

Minimum Qualifications:

- Bachelor’s Degree in marketing or in relevant field
- Proven brand performance experience (1 years+) creating and leading PPC native campaigns on Facebook, Twitter, and LinkedIn. Google Ads experience is a bonus.
- Understanding of social media formats, platform-analytics, and targeting methodologies
- Proficient with Microsoft Office (Excel, Word, Outlook, and PowerPoint)
- Collaborative solutions-driven demeanor with the ability to interpret data, develop insights, and communicate findings as calls-to-action
- Ability to operate independently against a framework of defined business objectives
- Ability to interact well with a diverse group of technical and non-technical people
- Ability to learn quickly
- Decision-making ability
- Strong (written and verbal) communication, time management, interpersonal, planning and prioritization skills
- Solid working knowledge of relevant social media platforms and how it fits into the wider digital marketing mix

Preferred Qualifications:

- Experience marketing to Life Sciences, Pharmaceutical, or Medical Device industries
- Certifications in social platforms, examples: Hootsuite, Google AdWords, Twitter Flight School, etc.
- Basic graphics design capability using Photoshop or similar program is desired

**Salary**: ₹9,165.00 - ₹25,709.00 per month

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 1 year (preferred)
- paid campaigns: 1 year (preferred)

License/Certification:

- Digital marketing (preferred)

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