Public Relations

Key Responsibilities Area ï‚- Connect with patients and their families to inform them about ongoing health schemes, wellness packages, and check-up programs. ï‚- Build strong relationships with patients to enhance their experience and foster loyalty. ï‚- Address patient inquiries and feedback to ensure a positive perception of the hospital. ï‚- Plan and execute on-site marketing initiatives to promote hospital services and special healthcare offerings. ï‚- Organize and manage neighborhood health check-up camps and wellness programs to increase hospital visibility. ï‚- Work closely with doctors, nurses, and other staff to coordinate promotional activities. ï‚- Develop and implement offline marketing campaigns to drive footfall and increase awareness of the hospital's services. ï‚- Coordinate promotional events, workshops, and health talks within the community to build brand presence. ï‚- Collaborate with the marketing team to create promotional materials and distribute them in strategic locations. ï‚- Establish and maintain relationships with local community groups, organizations, and influencers to promote the hospital's brand. ï‚- Represent the hospital at community events, health fairs, and networking events to build a positive reputation. ï‚- Monitor and manage public perception by addressing any concerns or issues raised by the community. ï‚- Gather feedback and data from patients and community members to measure the effectiveness of marketing campaigns. ï‚- ovide regular reports on campaign performance and community engagement initiatives. ï‚- Identify new opportunities for community outreach and partnerships. Qualifications & Skills ï‚- Bachelor's degree in Marketing, Public Relations, Communications, or a related field. ï‚- Minimum 2-4 years of experience in public relations, offline marketing, or community engagement, preferably in the healthcare or hospitality industry. ï‚- Excellent communication and interpersonal skills to connect with patients and the community. ï‚- Strong organizational and project management skills to plan and execute multiple campaigns. ï‚- Proficiency in local language(s) and familiarity with the local community is preferred. ï‚- Creative thinking and problem-solving skills to develop innovative marketing initiatives. Requirements - marketing event planning - project management - creative thinking - campaigns - events - health - communication - community engagement - healthcare - interpersonal skills - public - public relations - communication skills - promotional - problem-solving - connect - problem solving - offline marketing - organizational skills