Public Relations Officer

2 weeks ago

Doraha, India Mind Plus Healthcare Pvt. Ltd. Full time

The Public Relations Officer will develop, manage, and implement public relations strategies to enhance the company's image and reputation. The role involves working closely with media, stakeholders, and the general public to maintain a favorable image of the company.

**Key Responsibilities**:

- Develop and maintain relationships with media outlets and journalists.
- Write and distribute press releases, articles, and media advisories.
- Arrange interviews, press conferences, and media briefings.
- Monitor media coverage and prepare reports on PR performance.
- Respond to PR crises and manage public perception during such events.
- Prepare statements and manage communication to mitigate negative impact.
- Organize and coordinate PR events, including press conferences, product launches, and community outreach programs.
- Handle all logistics related to events, ensuring successful execution.
- Draft speeches, presentations, and company reports.
- Manage the creation of PR materials such as brochures, newsletters, and promotional videos.
- Oversee the company’s social media presence, creating and sharing content that aligns with the company’s image.
- Engage with followers and manage online reputation.
- Ensure consistent internal communication to align the company's workforce with its goals and image.
- Collaborate with HR and other departments to manage internal newsletters, announcements, and employee events.
- Build and maintain relationships with key stakeholders, including customers, investors, and community leaders.
- Develop strategies to enhance stakeholder trust and loyalty.
- Conduct market and public opinion research to gauge public sentiment and adapt PR strategies accordingly.
- Monitor competitor activities and industry trends.
- Manage the PR budget effectively, ensuring cost-efficiency without compromising the quality of campaigns and events.
- Ensure that all PR activities comply with legal and ethical standards.
- Stay informed about relevant regulations and policies.

**Job Types**: Full-time, Part-time, Contractual / Temporary, Freelance

**Benefits**:

- Leave encashment

Schedule:

- Day shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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