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Content Writer

3 weeks ago

HSR Layout Bengaluru Karnataka, India Thorsignia Full time

Job Description: Content Writer

Position: Content Writer
Location: HSR Layout, Bengaluru
Employment Type: Full-time

About Us:
Thorsignia is a leading Software and Multimedia Company that helps businesses achieve their online marketing goals. We're a passionate team dedicated to delivering exceptional results and building strong client relationships.

We are seeking a highly creative and skilled Content Writer to join our dynamic team. If you have a passion for writing, a knack for understanding diverse niches, and the ability to produce engaging content that resonates with target audiences, we would love to hear from you.

Key Responsibilities:
1. Copywriting:

- Craft compelling copy for websites, ensuring alignment with brand tone and user experience best practices.
- Develop engaging and relevant copy for social media management and profiles across various platforms.
- Write concise, impactful scripts for YouTube shorts that capture attention and drive engagement.

2. Technical Content Creation:

- Produce well-researched and informative content on topics such as SEO, digital marketing, AI, and reviews of AI tools.

3. Trend and Keyword Optimization:

- Stay updated with the latest industry trends and keywords, ensuring content is optimized for SEO and aligned with current digital marketing strategies.
- Integrate trending topics and relevant keywords into content to enhance visibility and engagement.

4. Content Strategy & Creativity:

- Generate innovative content ideas that captivate and resonate with the target audience.
- Utilize AI tools intelligently to support content creation, maintaining a balance between automation and human touch to produce authentic, humanized content.

5. Tech Savvy & User Experience:

- Understand and implement content structures that enhance user experience, driving engagement and conversion.
- Demonstrate a strong understanding of technology and digital tools to create content that meets modern standards.

6. Customer Persona Development:

- Create and refine customer personas to guide content creation, ensuring that all content is tailored to the needs and preferences of the target audience.

7. Process-Oriented Approach:

- Follow established processes and workflows for content creation, ensuring consistency, quality, and timely delivery.
- Maintain organized documentation and reporting for content projects, contributing to continuous improvement.

Qualifications:

- Proven experience as a content writer, copywriter, or similar role.
- Strong portfolio showcasing a range of writing styles and content types.
- Excellent understanding of SEO principles and digital marketing trends.
- Proficiency in using AI tools for content creation while maintaining a humanized approach.
- Tech-savvy with a good understanding of content structure and user experience.
- Creative thinker with the ability to generate original ideas and concepts.
- Strong organizational skills and process-oriented mindset.
- Ability to work independently and as part of a team in a fast-paced environment.

Preferred Qualifications:

- Experience with content management systems (CMS) and social media management tools.
- Familiarity with graphic design or multimedia content creation.
- Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.

What We Offer:

- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- A collaborative and supportive work environment.
- The chance to work on diverse and exciting projects.

How to Apply:
Schedule:

- Day shift

Supplemental Pay:

- Performance bonus

**Experience**:

- Content writing: 1 year (required)
- total work: 1 year (preferred)

**Language**:

- Hindi (preferred)
- English (required)

Work Location: In person