Marketing Coordinator

7 hours ago

Pune Maharashtra, India YEWALE AMRUTTULYA PVT. LTD. Full time

**Key Responsibilities**:
**1. Franchise Marketing Support**:

- Assist franchisees in executing local marketing campaigns and activities, ensuring they are aligned with the brand's guidelines and strategies.
- Provide franchisees with marketing materials, promotional content, and support for local initiatives.
- Offer ongoing marketing advice and recommendations to franchisees to help them achieve their business objectives.

**2. Vendor Search and Management**:

- Research and identify potential vendors and partners for marketing materials, promotional products, and events.
- Negotiate contracts and pricing with vendors, ensuring the best value for the franchise network.
- Coordinate the logistics of vendor relationships, ensuring timely delivery and quality service for marketing campaigns.

**3. Offline Event Coordination & Management**:

- Plan, coordinate, and manage offline marketing events such as product launches, in-store promotions, grand openings, or local community events at franchise outlets.
- Work with franchisees to ensure the event aligns with the brand's objectives and that all logistics (permits, staff, supplies, etc.) are in place.
- Supervise the execution of events, ensuring they run smoothly, and that franchisees receive the necessary support.

**4. Franchisee Relations**:

- Facilitate regular meetings with franchise owners to discuss marketing strategies, campaign results, and upcoming activities.
- Build and maintain strong relationships with franchisees, acting as a primary point of contact for their marketing needs.
- Provide franchisees with regular updates and reports on marketing activities and performance.

**5. Collaboration with Internal Teams**:

- Work closely with internal marketing teams to develop marketing initiatives that support franchise growth and brand consistency.
- Ensure that franchisees have access to all brand guidelines, marketing tools, and promotional campaigns.
- Monitor and support franchisee engagement with national marketing programs and campaigns.

**6. Budget Management**:

- Assist in managing the marketing budget allocated for franchisee support, ensuring cost-effective marketing strategies are implemented.
- Track expenditures related to franchise marketing activities and report on budget performance.

**7. Market Research & Trend Analysis**:

- Conduct market research to understand the local market dynamics and identify trends that could impact the franchise network.
- Share insights and recommendations with the franchise team to help optimize marketing strategies.

**Qualifications**:

- Bachelor's degree in marketing, Business, or a related field.
- Min.1 year of experience in marketing, with a focus on franchise support, vendor management, or event coordination.
- Strong communication skills, both written and verbal.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Experience with event planning and management, especially in a franchise or retail environment.
- Ability to negotiate and manage vendor relationships.

**Job Types**: Full-time, Permanent

Pay: ₹17,000.00 - ₹20,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Schedule:

- Day shift
- Fixed shift

Supplemental Pay:

- Yearly bonus

Work Location: In person

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