Copywriter

5 days ago

Bengaluru, India Meraki Clothing Full time

**We are seeking a creative and talented Kids’ Clothing Brand Copywriter to join our team. As a Copywriter, you will play a crucial role in shaping and developing the brand’s voice.**

**You will be responsible for crafting compelling and captivating copy that resonates with parents and children alike. Your words will bring our brand to life, and create excitement around our range of kids’ clothing and lifestyle products.**

**Key Responsibilities**:

- Collaborate with the marketing and design teams to develop creative concepts for seasonal campaigns, product launches, and brand initiatives, to be implemented across print and digital media.
- Write persuasive and engaging copy for the brand’s website, including product descriptions, landing pages, banners, and interactive content.
- Craft compelling headlines, taglines, and body copy for marketing campaigns, social media posts, and advertisements, in close collaboration with the visual design team, keeping trends and evolving customer preferences in mind.
- Collaborate with the design and marketing teams to maintain a consistent and engaging voice across various social media platforms.

**You have**:

- 2-3 years’ experience as a copywriter, ideally within the children’s clothing or fashion industry.
- A strong portfolio showcasing a variety of copywriting styles and samples. A strong meme game is always a plus.
- A passion for storytelling and a genuine understanding of the brand’s target audience.
- Familiarity with SEO principles and optimisation techniques for online content
- Ability to work in a dynamic environment, meet deadlines, and handle multiple projects simultaneously.

**We are**:

- A young, dynamic and international team of makers and doers.
- A welcoming team that supports growth and development.
- Open to new ways of looking at the world, we welcome different perspectives and encourage everyone to give a voice their creative selves.
- Based out of a vibrant co-working space, in the heart of Bengaluru.

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