Creative Content Writer

2 weeks ago

Sola Ahmedabad Gujarat, India 7Span Full time

**Role Overview**:
**Key Responsibilities**:
**Content Creation**:
- Craft engaging headlines and body copy to capture and retain audience attention-
**Content Strategy**:
- Assist in developing content strategies that align with marketing objectives and target audience needs-
- Conduct keyword research and utilize SEO best practices to optimize content for search engines-
**Campaign Support**:
- Collaborate with the marketing team to create content for advertising campaigns, product launches, and promotional materials-
- Develop content for multimedia formats, including video scripts and infographics-
**Editing and Proofreading**:
- Review and edit content created by other team members to ensure clarity, consistency, and adherence to brand guidelines-
- Proofread content for grammar, spelling, and punctuation errors-
**Research and Trend Analysis**:
- Stay updated with industry trends, audience preferences, and competitor activities-
- Conduct research to generate new ideas and content topics that align with audience interests-
**Brand Voice and Tone**:
- Maintain and enhance the brand’s voice and tone across all content-
- Ensure all content reflects the brand’s identity and values**Personal Specification & Qualifications**:
**Education**:
- Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field-
**Experience**:
- Proven experience as a creative content writer, copywriter, or similar role-
- Portfolio of published work demonstrating a range of writing styles and content formats-
**Skills**:
- Excellent written and verbal communication skills-
- Strong storytelling and creative thinking abilities-
- Proficiency in using content management systems (CMS) and digital marketing tools-
- Familiarity with SEO principles and content optimization techniques-
- Strong organizational and time management skills-
**Attributes**:
- Highly creative and imaginative-
- Ability to work independently and collaboratively in a team environment-
- Strong attention to detail and commitment to quality-
- Adaptability and ability to thrive in a fast-paced environment**Good to Have**:
- Experience with graphic design tools such as Adobe Creative Suite- Basic understanding of HTML and CSS- Experience with video content creation and editing- Knowledge of social media analytics and performance-tracking tools- Experience in content marketing and understanding of customer journey mapping

**Perks & Benefits**:
- Competitive salary and performance-based bonuses- Comprehensive health insurance- Professional development opportunities and continuous learning support

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