Online Marketing Executive

2 days ago

Ambala, India PYRAMID Full time

**Offline Marketing Executive Roles and Responsibilities**:

- **Strategy Development**:

- Collaborate with the marketing team to develop comprehensive offline marketing strategies aligned with the overall business objectives.
- Analyze market trends, competitor activities, and customer insights to identify opportunities for offline marketing initiatives.
- **Campaign Management**:

- Plan, execute, and monitor offline marketing campaigns such as events, promotions, and partnerships.
- Coordinate with external vendors and agencies to ensure smooth execution of campaigns within budget and timeline constraints.
- **Brand Promotion**:

- Implement offline branding initiatives to enhance brand awareness and visibility in target markets.
- Develop creative offline collateral including brochures, flyers, and posters to effectively communicate brand messaging.
- **Community Engagement**:

- Establish and nurture relationships with local communities, organizations, and businesses to strengthen the brand's presence.
- Organize community events, sponsorships, and collaborations to foster brand loyalty and support.
- **Offline Channels Management**:

- Manage offline marketing channels such as print media, outdoor advertising, and direct mail campaigns.
- Evaluate the performance of offline channels and optimize strategies to maximize reach and ROI.
- **Customer Relations**:

- Interact with customers during offline marketing events and promotions to gather feedback, address inquiries, and build rapport.
- Leverage offline interactions to generate leads and drive customer acquisition for the business.
- **Reporting and Analysis**:

- Track and analyze key metrics related to offline marketing initiatives to measure effectiveness and performance.
- Prepare regular reports and presentations to communicate insights, recommendations, and actionable insights to stakeholders.
- **Cross-Functional Collaboration**:

- Collaborate closely with internal teams such as sales, operations, and creative services to ensure alignment and integration of offline marketing efforts with overall business strategies.
- Act as a liaison between marketing and other departments to facilitate seamless execution of cross-functional projects.
- **Stay Updated**:

- Stay abreast of industry trends, best practices, and emerging technologies in offline marketing to continuously innovate and improve strategies.
- **Compliance and Ethics**:

- Ensure compliance with relevant laws, regulations, and ethical standards in all offline marketing activities.
- Uphold the brand's reputation and integrity through ethical conduct and responsible marketing practices.

**Qualifications for Offline Marketing Executive (MBA Fresher)**:

- **Education**:

- Bachelor's degree in Business Administration, Marketing, or related field.
- MBA (Master of Business Administration) in Marketing or relevant specialization.

Pay: ₹11,078.42 - ₹25,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

Work Location: In person

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