Social Media Executive

2 weeks ago


Gota Ahmedabad Gujarat, India Logiminds Technolab LLP Full time

**Job Title**: Social Media Executive (Meta & Google Ads)
**Company**: Logiminds Technolab LLP
**Location**: Ahmedabad, Gujarat (Work from Office)

**Job Type**: Full-time
**Experience Required**: 2-3 Years
**Industry**: SaaS / IT / Mobile App / Digital Product

**About Us**

Logiminds Technolab LLP is a fast-growing digital product company based in Ahmedabad. We specialize in building cutting-edge SaaS platforms, mobile apps, and innovative digital solutions. We’re currently expanding our performance marketing team and looking for a talented Social Media Executive with expertise in **Meta (Facebook & Instagram)** and **Google Ads** to drive lead generation and campaign performance.

**Key Responsibilities**
- Plan, execute, and manage **Google Ads** campaigns (Search, Display, YouTube)
- Run and optimize **Meta Ads** campaigns (Facebook & Instagram)
- Track, analyze, and improve campaign performance metrics such as **CPL**, **CTR**, and **ROAS**:

- Set up and manage **conversion tracking** via Google Tag Manager and Meta Pixel
- Create high-performing audiences using interests, behaviors, and lookalike strategies
- Conduct A/B testing on creatives, landing pages, and targeting strategies
- Collaborate with the design team to develop effective ad creatives
- Stay up-to-date with platform updates, algorithm changes, and industry trends

**Requirements**:

- 2-3 years of **hands-on experience** with Meta and Google Ads campaigns
- Proficiency with **Facebook Ads Manager** and **Google Ads Dashboard**:

- Working knowledge of **GA4**, **Google Tag Manager**, and **Meta Pixel**:

- Experience in **lead generation** campaigns (SaaS industry experience is a plus)
- Strong skills in **Excel/Google Sheets** for campaign tracking and reporting
- Data-driven mindset with strong analytical and problem-solving skills
- Excellent **communication** and **time-management** abilities

**Benefits**
- Opportunity to work on innovative digital products
- Collaborative and growth-oriented work environment
- Skill development and learning opportunities

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

**Benefits**:

- Flexible schedule
- Health insurance
- Leave encashment
- Life insurance

Schedule:

- Day shift
- Monday to Friday

Work Location: In person



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