
PPC Exective
5 days ago
**PPC Executive**
**Job Summary**:
**Key Responsibilities**:
- Analyze, develop, present, and execute innovative marketing strategies to achieve measurable business results.
- Manage and optimize Pay-Per-Click (PPC) campaigns across Google Ads, Bing, Shopping, Display, and Social Media channels.
- Consistently achieve maximum ROI and ensure sustainable growth of advertising campaigns.
- Conduct keyword research, ad copy creation, bid management, and budget optimization.
- Perform A/B testing and landing page optimization to enhance conversion rates.
- Track, measure, and report campaign performance using Google Analytics and other web analytics tools.
- Develop and debug custom tracking procedures to ensure accurate data collection.
- Stay updated with industry trends, algorithm updates, and new PPC opportunities.
- Collaborate with cross-functional teams for integrated marketing efforts.
**Requirements**:
- 1-3 years of proven experience in managing PPC campaigns (Search, Shopping, Display & Social).
- Strong understanding of web metrics, analytics, and statistical analysis.
- Excellent oral and written communication skills.
- Proficiency in Google Ads, Bing Ads, Google Analytics, and related tools.
- Experience with A/B testing, CRO (Conversion Rate Optimization), and landing page strategies.
- Strong problem-solving, project management, and leadership abilities.
- Ability to work independently and as part of a team in a fast-paced environment.
**Perks & Benefits**:
- Friendly and collaborative work environment.
- Career growth and learning opportunities.
- Regular team activities and celebrations.
**Job Types**: Full-time, Permanent
Pay: ₹8,000.00 - ₹50,000.00 per month
**Benefits**:
- Flexible schedule
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person