Search Engine Optimization Executive

1 day ago

Delhi Delhi, India Jiaana Global LLP Full time

**The SEO Executive** plays a crucial role in optimizing a company's online presence to improve its visibility on search engines and drive organic traffic to the website. This role involves implementing SEO strategies, conducting keyword research, analyzing website performance, and staying updated on search engine algorithms.

**Key Responsibilities**:
1. **Keyword Research and Analysis**:

- Conduct thorough keyword research to identify relevant and high-traffic keywords.
- Analyze competitor keywords and industry trends.
- Develop a comprehensive understanding of target audience search behavior.

2. **On-Page SEO Optimization**:

- Optimize website content, meta tags, headings, and URLs for targeted keywords.
- Implement best practices for title tags, meta descriptions, and header tags.
- Ensure proper use of internal linking and anchor text.

3. **Technical SEO**:

- Collaborate with web development teams to address technical SEO issues.
- Ensure website is crawlable and indexable by search engines.
- Monitor and optimize site speed, mobile responsiveness, and user experience.

4. **Content Creation and Optimization**:

- Create and optimize high-quality, engaging, and keyword-rich content.
- Collaborate with content creators to align content with SEO goals.
- Implement content strategies to improve relevance and authority.

5. **Off-Page SEO**:

- Develop and execute link-building strategies to increase website authority.
- Build relationships with influencers, bloggers, and other webmasters.
- Monitor and manage backlink profiles to ensure quality and relevance.

6. **Analytics and Reporting**:

- Use tools like Google Analytics, Google Search Console, and other SEO software to track performance.
- Provide regular reports on key SEO metrics and insights.
- Use data to refine and improve ongoing SEO strategies.

7. **Stay Updated on Industry Trends**:

- Keep abreast of changes in search engine algorithms and industry best practices.
- Attend conferences, webinars, and read relevant publications to stay informed.

8. **Collaboration and Communication**:

- Collaborate with cross-functional teams, including content creators, developers, and marketing teams.

Communicate SEO strategies, updates, and performance metrics to stakeholders

**Salary**: ₹18,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 2 years (preferred)

Work Location: In person

**Speak with the employer**

+91 8527013712

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