SEO Executive(PPC)

1 week ago

Chandigarh Chandigarh, India de facto infotech Full time

**De Facto Infotech is looking for**

**SEO and PPC Executive**

**Experience: 2 years**

Role Overview

**Key Responsibilities**:

- **SEO Management**:

- Conduct keyword research to guide content strategies.
- Optimize website content, including blogs, product descriptions, and landing pages.
- Implement on-page and off-page SEO techniques.
- Monitor and analyze website performance using tools like Google Analytics and SEMrush.
- Stay updated with the latest SEO trends and algorithm changes.
- **PPC Management**:

- Create, manage, and optimize PPC campaigns on platforms like Google Ads and social media.
- Conduct keyword research and competitive analysis to inform PPC strategies.
- Monitor and adjust bids, budgets, and ad copy for maximum ROI.
- Analyze campaign performance data to provide actionable insights and reporting.
- **Collaboration and Reporting**:

- Work closely with content creators, designers, and other marketing team members.
- Prepare regular performance reports for SEO and PPC campaigns.
- Present findings and recommendations to stakeholders.
- **Continuous Learning**:

- Attend workshops, webinars, and industry conferences to enhance knowledge and skills.
- Test new strategies and tools to improve SEO and PPC performance.

Skills Required:

- Proficiency in SEO tools (e.g., Moz, Ahrefs) and PPC platforms (e.g., Google Ads, Facebook Ads).
- Strong analytical skills and attention to detail.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team.
- Familiarity with HTML and website analytics tools.

Career Growth:
With two years of experience, you may consider advancing your career by specializing further in either SEO or PPC, moving into a managerial role, or focusing on analytics and data-driven marketing strategies.

If you're looking for specific tips on how to enhance your skills or advance in your career, feel free to ask

Pay: ₹31,086.00 - ₹36,168.12 per month

**Benefits**:

- Food provided
- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
- Work from home

Schedule:

- Evening shift
- Monday to Friday
- UK shift

Supplemental Pay:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (required)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

Expected Start Date: 21/10/2024

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