
Digital Marketing Assistant
5 hours ago
**Job description**
Digital Marketing Assistant
Position Overview: As a Digital Marketing assistant, you will play a crucial role in developing, implementing, and managing digital marketing campaigns to promote our products or services. You will utilize various digital channels, platforms, and strategies to drive brand awareness, increase website traffic, generate leads, and enhance customer engagement. This role requires a strong understanding of digital marketing principles, excellent analytical skills, and the ability to stay updated with the latest industry trends.
Key Responsibilities:
Collaborate with the content team to ensure consistency in messaging and branding.
Use content management systems (CMS) to publish and update website content regularly.
Optimize content for search engines and ensure it aligns with SEO best practices.
Social media management:Manage social media accounts and develop strategies to increase followers, engagement, and brand visibility.Create and curate relevant content for social media platforms, including text, images, videos, and infographics.Monitor social media trends and implement strategies to leverage emerging platforms and features.
Interact with followers, respond to inquiries, and address customer concerns in a timely and professional manner.
Website management and optimization:Work closely with web developers to ensure the website is visually appealing, user-friendly, and optimized for search engines.
Track and analyze website traffic, user behavior, and conversion rates using web analytics tools.Implement SEO techniques to improve website ranking and organic search visibility.
Collaborate with the design and development teams to enhance the user experience and website performance.
Data analysis and reporting:Monitor and analyze key performance indicators (KPIs) to evaluate the effectiveness of digital marketing efforts.Generate reports on campaign performance, website analytics, and other relevant metrics.Identify trends, insights, and areas for improvement and make data-driven recommendations.Stay updated with industry trends and emerging digital marketing technologies.
**Salary**: ₹10,207.12 - ₹47,282.40 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
Schedule:
- Day shift
Supplemental pay types:
- Yearly bonus
Ability to commute/relocate:
- Panchkula, Haryana: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Payroll: 1 year (preferred)
- HR: 1 year (preferred)
- total work: 1 year (preferred)
License/Certification:
- Professional in Human Resources® (preferred)
Work Location: One location
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