Content Writer

1 week ago

Mumbai Maharashtra, India Nandini West Full time

**Company**: Nandini West
**Location**: Goregaon East, Mumbai
**Industry**: D2C E-commerce (Fashion Accessories)

**About Nandini West**:
Nandini West is a rapidly growing Direct-to-Consumer (D2C) fashion accessories brand based in Goregaon East, Mumbai. Our mission is to provide high-quality, trendy, and affordable fashion accessories to our customers. With a focus on customer-centric innovation and a passion for style, Nandini West has become a go-to destination for fashion-forward individuals seeking to express themselves through unique accessories.

**Job Title**: Content Writer
**Employment Type**: Full-Time

**Role Overview**:
**Key Responsibilities**:

- **Content Creation**:

- Write high-quality product descriptions that highlight the features, benefits, and style of our fashion accessories.
- Create engaging blog posts, articles, and fashion-related content that aligns with the brand’s voice and resonates with our audience.
- Produce engaging social media captions, stories, and content that enhances brand visibility and engagement.
- **SEO & Content Strategy**:

- Conduct keyword research to ensure that all content is SEO-optimized and helps increase website traffic.
- Implement on-page SEO best practices to improve content ranking on search engines.
- Stay updated with current SEO trends and adjust content strategy accordingly to ensure maximum visibility.
- **Brand Voice & Consistency**:

- Ensure all written content adheres to the Nandini West brand voice and tone.
- **Market & Trend Research**:

- Stay informed about the latest fashion trends, customer preferences, and industry best practices.
- Research competitors and identify content opportunities that will give Nandini West a competitive edge in the market.
- **Collaboration**:

- Work closely with the Marketing and Design teams to align content with ongoing campaigns and promotions.
- Assist in brainstorming and executing creative content ideas for product launches, sales events, and seasonal campaigns.
- Review and revise content based on feedback from team members and stakeholders.
- **Performance Tracking**:

- Monitor the performance of content (click-through rates, conversion rates, etc.) and make data-driven recommendations for improvement.
- Regularly assess content effectiveness and suggest changes to improve engagement and conversion.

**Job Types**: Full-time, Permanent, Fresher

Pay: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off
- Provident Fund

Schedule:

- Day shift

Ability to commute/relocate:

- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- This job offer is for work from office only. Are you ok to commute to Goregaon East everyday?
- We are willing to pay anywhere between 15,000 to 25,000 based on your experience. Will you be ok with the compensation mentioned?
- How many years of experience do you have as a content writer specifically content writing & editing for ads and social media promotions?

Work Location: In person

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