Pro / Content Writer

10 hours ago

Chengalpattu Chennai Tamil Nadu, India SRM Institute of Science & Technology, Kattankulathur Campus Full time

**SRM INSTITUTE OF SCIENCE & TECHNOLOGY, KATTANKULATHUR, CHENGALPATTU**

**Opening for PRO / Content Writer**

Designation: PRO / Content writer

Qualification: PRO - BSc/BA / MBA in Public Relations, Journalism, Communications / Content writer - any degree

Experience: PRO - 5 years; Content writer - 2 to 4 years

**Salary**: As per university norms

Vacancy: PRO - 1 ; Content Writer - 3

**Job Description for PRO**
- Develop PR campaigns and media relations strategies
- Edit and update promotional material and publications (brochures, videos, social media posts etc.)
- Prepare and distribute press releases
- Organize PR events and serve as the company’s spokesperson
- Track media coverage and follow industry trends
- Prepare and submit PR reports
- Manage PR issues

**Requirements and skills**
- Proven experience as a Public Relations Officer or similar PR role
- Proficient in MS Office and social media
- Strong communication ability (oral and written)
- Excellent organizational skills
- Ability to work well under pressure
- Creativity and problem-solving aptitude

**Job Description for Content writer**
- Craft engaging copy and story-lines that inspire, inform and educate while delivering Social Media messages to the followers.
- Edit and proofread copy through all stages of the creative process to ensure clarity, accuracy, and consistency.
- Work closely with the Creative team to bring your words to life, creating a complete and compelling concept.
- Have a clear understanding and passion for education as an industry with knowledge about medical, engineering, and other professional scientific terminology.
- Research and share competitive insights into the latest education industry copy and content innovations/best-practices.
- Perform other related duties and responsibilities as required

**Key Performance Indicators**:

- Customer engagement with copy and content.
- Engaging and cohesive messaging across all channels.
- Consistency and timely delivery of tasks.

**Skills & Knowledge**:

- Degree in journalism, creative writing, English or related field
- Ability to craft clear, concise copy. Experience with social media a plus
- Understands brand voice and can elevate and evolve copy
- Strong communication skills; able to articulate a vision, strategy or idea clearly
- Ability to communicate effectively with different teams and at all levels of the organization. Strong organizational and time management skills
- Ability to thrive in a fast-paced environment, handle multiple projects at once, work within tight deadlines and adjust to changes in priorities at any given time

**Job Types**: Full-time, Permanent

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- PRO: 5 years (preferred)
- Content writer: 2 years (preferred)

Work Location: In person

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