Media Buyer
4 days ago
**Job description**
We are seeking a **Performance Marketer (Media Buyer) **to join our team.
You will work closely with our clients, internal teams, and external partners to create and implement strategies that optimize conversions, increase revenue, and enhance brand visibility.
**Responsibilities**:
- Create and manage paid advertising campaigns across various channels, such as **Google Ads, Facebook Ads, display networks, and other relevant platforms.**:
- Conduct thorough **market research, competitor analysis, and audience segmentation** to identify target demographics and optimize campaign targeting.
- Knowledge of:
- **CPA, CPL,CPI, CPC**:
- Native Ads, Google Ads, Pay Per Call - Plus Point, Push/Pops
- Any [Max] of the following Verticals: Gambling, Dating, Home Improvement, Casino, Insurance, Nutra, eCommerce, Crypto, Sweepstakes.
- **Conduct A/B testing**, landing page optimization, and conversion rate optimization (CRO) initiatives to maximize campaign effectiveness.
- Prepare regular **performance reports and present findings to clients, **offering actionable recommendations for campaign optimization and future growth.
- Build and maintain strong relationships with clients, **serving as a trusted adviso**r and providing strategic guidance on performance marketing initiatives.
**Qualifications**:
- **Have knowledge of paid advertising platforms,** including Google Ads, Facebook Ads Manager.
- Have knowledge in using analytics tools such as **Google Analytics, SEMRUSH, or similar platforms.**:
- Excellent communication skills, both written and verbal, with the **ability to present complex ideas to clients and internal stakeholders.**:
- **Self-motivated, proactive, and results-oriented, **with a strong passion for staying at the forefront of the performance marketing industry.
**Job Types**: Full-time, Permanent
Pay: Up to ₹55,916.37 per month
**Benefits**:
- Paid sick time
- Paid time off
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Performance bonus
- Yearly bonus
**Experience**:
- total work: 1 year (required)
Work Location: In person
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