Digital Marketing Executive
6 days ago
**JOB/COMPANY SUMMARY**:
Born in India, built for the world — Xapads is a 20-year-strong programmatic force with offices in New York, London, Dubai, Singapore, Jakarta, and more. We’re not just present in global markets — we’re making waves. With our in-house platforms like Xerxes (Mobile 1st Performance DSP), Xaprio (Mobile & Web DSP) and Unwire (CTV DSP), we empower 200+ leading brands and agency partners including GroupM, Publicis, OMD, and Dentsu.
Our supply operations span across Banner, Native, Video, In-App, CTV, and Web — and we pride ourselves on quality, scale, and speed. Backed by deep integrations with top-tier publishers, OEMs and App Developers.
Recognized as a Great Place to Work for four consecutive years and ranked among the Top 100 Companies for Women, we believe in building not just careers, but legacies.
**About the Job**:
We’re on the lookout for a **Digital Marketing Executive** who brings a mix of fresh thinking, strong research, AI-powered creativity, and design finesse. Whether you're a fresher or have up to 2 years of experience, if you're passionate about digital marketing, storytelling through data, and AI-driven content creation, this one’s for you.
**Responsibilities**:
- Support the sales and strategy teams in crafting impactful sales pitches
- Research client industry, market trends, and competitors to personalize every pitch
- Build and maintain case study repositories and templates
- Utilize AI tools (like ChatGPT, Grok, SlidesAI, etc.) to draft, enhance, and optimize presentations
- Collaborate with internal teams (design, delivery, ops, tech) to collect data and structure it as required
- Assist in responding to client briefs, RFPs, and business proposals
- Translate campaign data into insights and strategic messaging
**Qualifications & Skills**:
- Bachelor's or Master's degree in Business Administration, Marketing, or equivalent (BBA/MBA preferred)
- Strong research skills, written and verbal communication skills
- Proficiency in **PowerPoint**, Google Slides, Canva, or similar tools
- Strong prompting skills and hands-on experience with AI tools for content creation, idea generation, data visualization, and presentation development
- Basic understanding of digital advertising and ad tech ecosystem (programmatic, display, video, performance marketing)
- Analytical mindset and attention to detail
- Ability to multitask and deliver under tight timelines
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