
Product Executive
3 days ago
**JOB PROFILE OF PRODUCT EXECUTIVE**
**Key Responsibilities**:
- **Product Strategy and Planning**:
- Develop and implement strategies for the promotion of dermatological products.
- Conduct market research to understand customer needs, competitive landscape, and market trends.
- Assist in product positioning, pricing, and differentiation.
- Work with cross-functional teams to define product specifications and guidelines.
- **Marketing and Promotion**:
- Plan and execute marketing campaigns and product promotions.
- Collaborate with the sales and marketing teams to develop promotional materials (brochures, websites, presentations).
- Manage product launches and related events (conferences, seminars, etc.).
- **Product Lifecycle Management**:
- Monitor product performance and sales and helping in individual target achievement
- Coordinate with R&D and production teams to address product issues, improvements, or updates.
- Handle product-related queries from internal stakeholders and customers.
- **Sales Support and Training**:
- Work closely with the sales team to provide product knowledge and training.
- Regular monitoring of Input utilization by Sales taem
- Develop educational content for sales representatives, ensuring they understand product features, benefits, and potential side effects.
- Support sales in meetings with healthcare professionals, doctors, or distributors.
- **Market Analysis and Competitor Monitoring**:
- Conduct SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis of the product.
- Monitor competitor products, pricing, and marketing strategies to identify areas of improvement or opportunity.
- Analyze customer feedback and market demand to suggest product enhancements.
- **Regulatory Compliance**:
- Ensure that the product complies with all regulatory requirements.
- Stay up to date with changes in pharmaceutical regulations, ensuring that all marketing and product activities align with industry standards.
- **Collaboration with Doctors & Sales team**:
- Work with healthcare professionals, doctors, and institutions to gather insights for product development and marketing.
- Interact with internal departments like R&D, production, Dispatch.
**Skills Required**:
- **Industry Knowledge**: Deep understanding of the pharmaceutical industry, including drug formulations, regulations, and market dynamics.
- **Marketing and Sales**: Strong grasp of marketing strategies, digital marketing, and sales tactics specific to pharmaceuticals.
- **Communication Skills**: Ability to effectively communicate with internal teams, healthcare professionals, and stakeholders.
- **Analytical Skills**: Ability to interpret market data, understand customer behavior, and analyze product performance.
- **Regulatory Knowledge**: Familiarity with regulatory frameworks such as FDA, EMA, or other local agencies, depending on the region.
- **Problem-Solving**: Ability to address product issues, market challenges, or customer complaints proactively.
- **Project Management**: Efficient in managing timelines, budgets, and cross-functional coordination.
**Educational Qualifications**:
- A **Bachelor’s or Master’s degree in Pharmacy, Pharmaceutical Sciences, Life Sciences**, or a related field.
- Additional qualifications in **Marketing**, **Business Administration (MBA)**, or **Pharmaceutical Marketing** will be an added advantage.
Pay: ₹35,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
- Leave encashment
- Provident Fund
Schedule:
- Day shift
**Experience**:
- total work: 2 years (preferred)
Work Location: In person
Expected Start Date: 26/12/2024
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